Vive Crop Protection has announced the addition of Greg Esco, Eastern US Sales Manager; Bruce Ringrose, Director of Sustainability and Stakeholder Relations; and the promotion of Jeff Lacrooy to VP of Finance to their staff.
With more than 25 years of experience in agriculture, Greg Esco brings a wide breadth of knowledge in agronomy, customer relations, and sales management to Vive’s Eastern US sales team. Esco spent the last few years working as the Director of Key Accounts for Simplot Grower Solutions and was with Nutrien Ag Solutions for 24 years before that. Esco will be responsible for overseeing Vive’s Eastern US Sales Team, supporting key channel partners, and expanding Vive’s market position sales in the East.
With his entrepreneurial background, Ringrose has more than 25 years of experience in the private and public sectors. Ringrose seeks game-changing, sustainable business models in agriculture and cleantech by securing non-dilutive innovation capital. Ringrose’s most recent skills come from experience as the Head of Sustainability and Stakeholder Relations at Farmers Edge.
A member of the Vive team since 2021, Jeff Lacrooy has been promoted to VP of Finance. With over 15 years of finance and operational experience, Lacrooy has made major strides in the development of Vive’s financial and operational systems.
For more information about Vive Crop Protection, visit www.vivecrop.com.
